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Successfully Shady! Influencer De’arra Taylor Launches Eyewear Collection That Pays Homage to Grandmother

Social media darling De’arra Taylor creates chic eyewear and a family legacy.

De’arra Taylor has the YouTube world, brand influencing and fashion game on lock! Now, she is successfully leaping into entrepreneurship and building an empire of her own with LORVAE, an idealization of her passion for sunglasses.

With the help of a strong BIPOC and female led-team, LORVAE was born and sold out like a Beyoncé’ tour in a matter of minutes! Just like the 90s it girls had everyone rocking sunglasses and goggles, De’arra is reintroducing this fashion staple to new generation baddies.

The most recent launch of LORVAE is her first collaboration and is entitled “Katie Mae”, named after the entrepreneur’s grandmother. This collection came about after Dearra’s grandmother gave her a pair of glasses when she was younger. What makes these glasses even bossier is that they can be used to insert prescription lenses.

You can check out the Katie Mae collection and more chic shades by De’arra at www.lorvae.com

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